VIPO brings Miffy's gentle charm into a fun, collectible format, with keychain blind boxes dressed up in bakery aprons, raincoats, Christmas jumpers and Halloween costumes. Each box holds a little surprise, making them easy to collect, swap or tuck onto a bag. Alongside the keychains sit a few standalone pieces, including a PU doll and Miffy's friend Boris, for those who prefer their favourites out in the open.
Browse more of the range in our Miffy blind boxes collection, or see everything Miffy-related at Miffy.